CRM
CRM or Customer Relationship Management is an automated system aimed at creating and maintaining relations with existing and potential customers. With its tools and techniques, CRM manages the consumer data, surveys and other marketing campaigns along with clear demarcation of the target audience section for respective businesses.
Need of CRM
What is Nirvana CRM?
Sales Management
Marketing Automation
Customer Support
Need of CRM:
- Pre-sales process required to give direction to the marketing and sales planning
- A post-sales process required to determine the success rate of each marketing campaign
- Identification of potential marketing grounds
- Sustenance of existing consumer base
- Instrumental in driving sales revenue
What is Nirvana CRM?
- Organized storage and tracking of customer data from one place
- Helps you align business goals across divisions and groups
- Lets you plan better and execute consistently across the organization
- Increases cost-effectiveness through automation of manual processes
- Provides structure to your customer management system
- Increases sales effectiveness
- Adds more visibility to pipeline & accurate forecasts
- Creates a more responsive organization, making customers happier!
- Automates and streamlines standard business processes
- Helps you protect – and grow -- profit margins as well as market share
Sales Management
CRM provides effective sales management solutions to businesses of all sizes for better management of sales force and sales processes. Our sales management CRM solutions helps our clients in management and automation of various sales processes inclusive of lead tracking, territory management, contract management etc.
Marketing Automation
We also provide CRM solution to our clients for automation and digitalization of the marketing processes. The CRM solutions specifically designed for marketing purposes aid marketing processes like e mailers, campaign modules, online surveys, lead management and much more. Hence, the Customer Relationship Management solution with respect to the marketing automation aids in better assessment and management of marketing processes.
Customer Support
This forms the basis for any CRM module and provides assistance and technical and customer-related query support to the customers. The Customer Relationship Management (CRM) Solutions for customer support helps in providing comprehensive and relevant customer support to the consumers and also helps in service management. The CRM solutions for this specific domain aid in record maintenance and generation of records as per demand. It helps in better understanding of consumer trends and also aids in modifying the consumer demands and needs with respect to the services and products offered.
