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Blogs

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Social Media Marketing Vancouver

How to Build a Smarter Social Media Strategy for Your Business

Social Media Marketing

25 Feb 2025

How to Benchmark Your SEO Performance in 2025

11 Feb 2025

On Track for Success: How to Benchmark Your SEO Performance in 2025

Search Engine Optimization

PPC Marketing Agency Vancouver

31 Jan 2025

Low PPC Conversions: How to Find and Fix the Problem

Digital Marketing, Internet Marketing

Industry-Specific or General Web Design Agency: Which Is Best?

22 Jan 2025

Industry-Specific or General Web Design Agency: Which Is Best

WordPress Website

Generative AI has quickly become the not-so-secret secret to optimizing digital marketing workflows and boosting efficiency.

24 Dec 2024

Tips on Leveraging GenAI to Maximize Your Digital Marketing in Vancouver

Digital Marketing, Search Engine Optimization

There is no doubt that running a successful business today is more competitive than it’s ever been.

06 Nov 2024

How to Leverage Custom Software Solutions to Deliver Better Customer Experiences

Mobile App Development

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24 Oct 2024

Business Insights: Is It Better to Invest in a Website or a Blog?

Web Development, Website Design, WordPress Websites

With over 5 billion people online, most businesses today understand the importance of being connected.

27 Sep 2024

Why Great Web Design is Key to Driving Results for Your Brand

Web Development, Website Design

Giving your business a leg up in an increasingly crowded and competitive digital marketplace can feel like it costs both an arm and a leg.

18 Sep 2024

Maximizing PPC Performance: How to Get More for Your Money

Digital Marketing

In today’s fast-paced environment, the idea of building an entire website in a few clicks without any technical skill sounds almost too good to be true. However, that’s the reality we are living in right now.

22 Aug 2024

You Can Now Use AI to Build a Website – But Should You?

Web Development

Nobody’s perfect, but when it comes to your digital marketing, you sure want to get as close as possible while avoiding missteps that could be dragging you down.

06 Aug 2024

Top 10 Digital Marketing Mistakes to Avoid

Digital Marketing, Search Engine Optimization

For as long as there has been SEO, there have been metrics to evaluate performance and one of the most carefully monitored has always been bounce rate.

30 Jul 2024

Beyond Bounce Rate: How Google Analytics 4 Upped the Game

Search Engine Optimization, Website Design

If you are running a business website, you already know how critical SEO is to your success.

11 Jul 2024

Common SEO Challenges During Site Migration (And How to Tackle Them)

Search Engine Optimization

Have you ever wondered how it is that some brands manage to hook you in right from the start- transforming you from a casual browser to a loyal customer?

07 Jun 2024

From Top to Bottom, How to Optimize Each Stage of the Conversion Funnel

Digital Marketing, Search Engine Optimization

With the growing integration of AI in SEO comes a growing concern about its potential impact on jobs and workflows within the industry.

27 May 2024

AI in SEO: Partner or Replacement?

Search Engine Optimization

Uncovering why customers fail to follow through with online purchases and what you can do to reverse the trend- turning abandoned carts into completed transactions.

10 May 2024

Optimize Your Shopify Checkout: Strategies to Boost Conversions and Reduce Abandonment

Shopify

The goal of many businesses looking to drive more traffic to their websites is to snag a coveted spot on the top of Google’s search engine results page (SERP).

22 Apr 2024

Work Smarter Not Harder: How to Drive SEO Traffic Without Ranking

Search Engine Optimization, Social Media Marketing

Tips on how to optimize your local SEO to capture more “Near Me” traffic.

21 Mar 2024

Pick Me! How to Rank Higher for Local Business Searches

Search Engine Optimization

We’re officially a certified agency partner with SemRush!

14 Mar 2024

Nirvana Canada Becomes Semrush Certified Agency Partner

Awards

Digital Marketing - 4 Mar 2024 Six Strategies to Help Maximize Your PPC Advertising in 2024 Marketers use many clever tools to get their products or services in front of the right eyes: content marketing, search engine optimization (SEO), email marketing, social media marketing, and affiliate marketing.

04 Mar 2024

Six Strategies to Help Maximize Your PPC Advertising in 2024

Digital Marketing

Whoever said patience is a virtue certainly never had to contend with modern-day websites. In this digital era, speed is everything, and failing to meet the critical 2-second load time could cost you big in terms of ranking and web traffic.

09 Feb 2024

Is Poor Performance Dragging You Down? Here are Five Strategies to Maximize Page Speed in 2024

Search Engine Optimization, Website Maintenance

People have long said that content is king when it comes to SEO.

24 Jan 2024

How SEO Has Changed and What You Need to Know to Rank Today

Search Engine Optimization

Shopify has earned a well-deserved reputation as one of the fastest and most straightforward ways to set up an e-commerce store.

16 Jan 2024

When Out of the Box Isn’t Good Enough: What You Need to Know About Building Custom Shopify Themes

Shopify

In a world that is increasingly shifting from in-person to online sales, there has never been a better time to take a long hard look at your e-commerce store and evaluate whether your current setup is delivering all the functionality it could or if there is room to improve.

14 Dec 2023

Setting Your Shopify Store Up for Success: Apps to Boost Revenue in 2024

Shopify

Some trends come and go, but when it comes to digital marketing, email marketing is just as relevant – if not more so – today as it’s ever been. Tried, tested, and proven effective email marketing remains unmatched in its ability to personally engage your target audience.

04 Dec 2023

Supercharge Your Email Marketing: Seven Proven Tricks to Get More Clicks

Email Marketing

The restaurant business is booming again, and while that’s great news for customers eager to get out and experience new flavours, it also means there are more and more establishments competing for the same customers.

31 Oct 2023

Serving Up Digital Marketing Strategies for Your Restaurant

Ecommerce Development, Internet Marketing

On the surface, you have a winning website – it’s polished, visually pleasing, and easy to find thanks to some serious digital marketing spend.

16 Oct 2023

Where Did You Go? Why You’re Website’s Not Converting and How to Fix It

Web Development, Website Design

You can’t travel anywhere on the internet without coming across a WordPress website.

23 Aug 2023

Uncovering WordPress’s Most Common SEO Issues and What You Can Do to Fix Them

Search Engine Optimization, WordPress Website

Great content is designed to educate, engage, and entertain.

07 Aug 2023

Why Eye-Catching Visuals Need to be a Part of Your Content Marketing Strategy

Content Marketing

Shopify is a powerhouse ecommerce platform, powering roughly 11% of ecommerce websites globally – and growing. It’s no mistake that Shopify is the platform of choice for over 4.4 million users; it provides a one-stop-shop for all your ecommerce website needs, regardless of whether you run a small one-person operation or employ hundreds.

30 May 2023

Supercharge Your Shopify Shop With These Plug-Ins

Shopify

Databases are available in plenty, and choosing the right one for your organization is a challenging task. In this blog, we will specifically focus on MongoDB and its pros and cons for web development.

18 May 2023

Pros and Cons of MongoDB in Web Development

MongoDB

Twenty-five years ago, at the height of the dot-com boom, companies like Amazon and eBay forever changed the retail landscape by offering shoppers a new way to browse and buy.

15 May 2023

How is AI Technology Changing the E-commerce Game?

E-commerce

WordPress is simply dominating the internet when it comes to content management systems (CMS).

11 Apr 2023

These Companies Use WordPress, and Here’s Why You Should Too

WordPress Website

In today’s digital world, it is almost impossible to compete without an online presence, regardless of whether you are a national e-commerce retailer or a local mom-and-pop shop.

13 Mar 2023

Understanding the Differences between SEO and Local SEO and Why Your Business Needs Both

In today’s digital age, having a strong online presence is essential for any business, regardless of size.

28 Feb 2023

Why WordPress Isn’t Only for Large Enterprises

WordPress Website

Is a new website on your radar? There’s never been a better time to join the bustling online community.

03 Feb 2023

Website Wanted: Everything You Need to Know About Website Hosting and Maintenance

Website Maintenance

It pays to pay attention to your audience. Customer feedback has long been one of the most essential – if not the most important – tool available to businesses looking to improve customer satisfaction, hone product offerings, narrow down audiences, and ultimately, boost sales.

04 Jan 2023

Understanding the Value of Consumer Feedback for Your Ecommerce Business (and Tips on How to Get It)

Customer experience is a term used to describe a customer’s journey as they explore and discover your brand.

14 Dec 2022

What is Digital Customer Experience, and How Can You Improve Yours

Digital Marketing

SEO best practices like content quality and linking get a lot of attention from e-commerce entrepreneurs, and for good reason.

30 Nov 2022

Technical SEO What It is and How to Make it Work for Your Ecommerce Website

Search Engine Optimization

It is virtually impossible to run a successful WordPress website without investing in data security.

05 Nov 2022

Is Your WordPress Website Safe from Threats

WordPress Website

As a busy business owner, you very likely have a lot more on your mind than managing your social media accounts. However, ignoring your socials could mean neglecting one of your most lucrative markets.

27 Oct 2022

Creating Winning Instagram Ads Direct from Your Desktop

Social Media Marketing

Increasing your email engagement is a great way to increase client interactions and a guaranteed way to connect with new and potential clients.

06 Sep 2022

7 Ways to Use Email to Boost Organic Traffic

Internet Marketing

The Government of Canada has launched the Canada Digital Adoption Program that allows eligible small to medium-sized business enterprises and businesses to receive funds that will cover up to 90% of eligible costs for up to $15,000 to digitize their business.

22 Aug 2022

Nirvana Canada is an Approved & Recognized Digital Advisor for the Canada Digital Adoption Plan (CDAP) Program

Canada Digital Adoption Program

Creating an eCommerce store for your business is easy; however, creating an ENJOYABLE eCommerce business may pose a challenge for many.

08 Aug 2022

21 Must-Have Features for Ecommerce Sites

Ecommerce Development

Content Marketing, Search Engine Optimization

30 Jul 2022

Why Not All Content Ranks (and How to Write Content That Does)

Content Marketing, Search Engine Optimization

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