Quirky Zebra
Quirky Zebra started as a new name in the fast fashion world with quirky, wacky, and superbly fun attire with spur-of-the-moment pop-culture references on apparel and household items. This included using popularly used phrases, lingo, jargon, movie dialogues, and more by pairing them with retro and contemporary art designs from all over.
OBJECTIVES:
- Give the company a brand image & logo representing what it stands for
- Build a new robust e-commerce website on a solid platform
- Digital Marketing to promote product sales
PROBLEM STATEMENT
Design mock-ups of the homepage were designed for the homepage. Various versions containing different styles and elements of design for the layout, navigation, and sectional parts were designed to demonstrate different looks on how the homepage could be portrayed. Each design ensured the page would be optimized and clearly convey the brand’s message and message.
Social media posts were also created in multiple styles, designs, and sets along with banners for the website’s pages. Every fresh design was promoted using cheeky and fun humour with pop culture references, catchy captions, and hashtags.
RESEARCH & DISCOVERY
As the brand is quirky, fun, cheeky, and humourous, the overall style, vibe, and feel of the website was designed with that mood in mind. The yellow colour gives it that fun and edginess making it inviting, the use of bright and vivid colours gives the loud and expressive space to unleash the wacky element in the brand, and the logo itself of the mascot and company name- Quirky Zebra was added to give the whole site its brand identity.
GOALS
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using 'Content here, content here', making it look like readable English.
site map
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using Content here, content here, making it look like readable English.
visual design
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using Content here, content here, making it look like readable English.
logo explorations
colour palette
- #fecd53
- #343230
- #b5b5b5
- #f8f8f8
SECURITY
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using Content here, content here, making it look like readable English.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using Content here, content here, making it look like readable English.
DEVELOPMENT
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using Content here, content here, making it look like readable English. .
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using Content here, content here, making it look like readable English.
